Data on Demand
Branding, Web Design
Brand and web development for a trustworthy and compliant solution to collecting data post GDPR
Data on Demand are a software company with a Data Contribution Network, Network Partners and data solutions. In a nutshell, they capture and sell on third party data and package this solution into 4 core products.
Nobody else on the market offers a solution like this, so the guys at Data on Demand really wanted to shout about it. They asked for a complete overhaul to their existing brand that positioned them as an approachable and trustworthy figure in a seedy post GDPR world.
I also developed a website as their primary way of putting their products out on the market.
I worked on this project during my time as a designer at Intermarketing Agency in Leeds.
© IMA (Intermarketing Agency)
dataondemand.co.uk
The branding carries over to the website design, with icons and illustrations made up of data blocks that animate. The overall design of the site was kept clean and minimal with lots of white space.
GDPR has created a barrier between brands and consumers. But Data On Demand has the ability to reveal millions of potential new customers.
To reinforce this concept, a direct mailer was produced with a die-cut outer and insert to create an exciting reveal